How To Become A Fashion Influencer On Instagram 2019 Algorithm?

If you’ve ever scrolled through Instagram and found yourself in awe of those fashion influencers with thousands of followers and picture-perfect feeds, you’re not alone. Becoming a fashion influencer on Instagram is a dream for many, but with the constantly changing 2019 algorithm, it can feel like a daunting task. Well, fear not! In this article, we’ll delve into the secrets of how to become a fashion influencer on Instagram and navigate the challenges of the algorithm to boost your presence and engagement.

In the fast-paced world of social media, staying ahead of the game is crucial. That’s why we’ll be focusing on the 2019 algorithm, the driving force behind what content gets seen and what gets lost in the sea of hashtags. With our expert tips and tricks, you’ll learn how to harness the power of the algorithm to your advantage and catapult your fashion influencer journey to new heights. So grab your phone, strike a pose, and let’s dive into the wonderful world of Instagram fashion influence!

How to Become a Fashion Influencer on Instagram 2019 Algorithm?

How to Become a Fashion Influencer on Instagram: 2019 Algorithm

Instagram has become a powerful platform for fashion influencers to showcase their style and gain a loyal following. With the constantly changing algorithm, it can be challenging to stay ahead and grow your influence. However, with the right strategies and understanding of the 2019 algorithm, you can become a successful fashion influencer on Instagram.

Understanding the Instagram Algorithm

The Instagram algorithm determines the order in which posts appear on users’ feeds. It takes into account various factors such as engagement, relevance, and timeliness. To become a successful fashion influencer, it’s crucial to understand how the algorithm works and optimize your content accordingly.

First and foremost, engagement plays a significant role in the algorithm. The more likes, comments, and shares your posts receive, the higher they will rank in users’ feeds. This means that creating content that resonates with your audience and encourages interaction is essential. Ask questions, start conversations, and respond to comments to boost engagement.

Relevance is another critical factor in the algorithm. Instagram analyzes users’ behavior, such as the accounts they follow and the content they interact with, to determine what posts are most relevant to them. To increase your visibility, focus on creating content that aligns with your niche and target audience. Consistency is key, so make sure your content reflects your unique style and brand.

Building Your Fashion Influencer Brand

To become a successful fashion influencer on Instagram, it’s essential to build a strong personal brand. Your brand is what sets you apart from other influencers and attracts your target audience. Here are some steps to help you build your fashion influencer brand:

1. Define Your Niche

Identify your niche within the fashion industry. Are you passionate about sustainable fashion, streetwear, or luxury brands? By narrowing down your focus, you can establish yourself as an expert in that specific area and attract a dedicated following.

2. Develop Your Unique Style

Your personal style is what makes you stand out as a fashion influencer. Experiment with different looks, explore current trends, and find your signature aesthetic. Develop a consistent visual style in your posts, including your choice of colors, filters, and composition.

3. Engage with Your Audience

Building a loyal community of followers is crucial for your success as a fashion influencer. Engage with your audience by responding to comments, starting conversations, and showing genuine interest in their opinions. This will not only increase your engagement but also foster a sense of connection and loyalty among your followers.

4. Collaborate with Brands

Collaborating with fashion brands is an effective way to grow your influence and monetize your platform. Reach out to brands that align with your personal style and values, and propose partnership opportunities. Showcase your creativity and demonstrate how your influence can benefit their brand.

5. Stay Updated with the Latest Trends

The fashion industry is constantly evolving, and staying up-to-date with the latest trends is essential for a fashion influencer. Follow fashion magazines, attend fashion shows, and engage with other influencers to stay informed and inspired. By being knowledgeable about current trends, you can provide valuable and relevant content to your audience.

Optimizing Your Content for the 2019 Algorithm

To maximize your visibility on Instagram, it’s important to optimize your content for the 2019 algorithm. Here are some strategies to help you stay ahead:

1. Post Consistently

Consistency is key when it comes to the Instagram algorithm. Aim to post regularly, whether it’s daily, a few times a week, or on specific days. This shows Instagram that you are an active and engaged user, increasing the chances of your posts being seen by your followers.

2. Use Relevant Hashtags

Hashtags are a powerful tool for increasing your reach on Instagram. Research and use relevant hashtags that are popular within your niche. This will help your posts appear in the explore page and reach a wider audience. However, avoid using overly generic hashtags as your posts may get lost in the sea of content.

3. Take Advantage of Instagram Stories

Instagram Stories are a great way to engage with your audience and boost your visibility. Take advantage of features such as polls, questions, and swipe-ups to encourage interaction. Stories also appear at the top of users’ feeds, increasing the chances of your content being seen.

4. Utilize Video Content

Video content is becoming increasingly popular on Instagram. Experiment with different types of videos, such as tutorials, behind-the-scenes footage, or fashion hauls. Videos tend to generate higher engagement and can help you stand out in users’ feeds.

5. Collaborate with Other Influencers

Collaborating with other influencers can help you reach a wider audience and increase your influence. Look for influencers in your niche and propose collaboration ideas that benefit both parties. This could include joint giveaways, guest appearances on each other’s accounts, or creating content together.


Becoming a fashion influencer on Instagram requires dedication, creativity, and a deep understanding of the platform’s algorithm. By building a strong personal brand, engaging with your audience, and optimizing your content for the 2019 algorithm, you can position yourself as a successful fashion influencer and grow your influence on Instagram. Stay informed, stay inspired, and keep creating content that resonates with your audience.

Key Takeaways: How to Become a Fashion Influencer on Instagram in 2019 Algorithm?

  • Focus on creating high-quality, visually appealing content that stands out.
  • Engage with your followers regularly by responding to comments and messages.
  • Collaborate with other fashion influencers to expand your reach and gain new followers.
  • Stay up-to-date with the latest fashion trends and share your unique perspective on them.
  • Utilize Instagram’s algorithm by posting consistently and using relevant hashtags.

Frequently Asked Questions

Question 1: How can I start my journey to become a fashion influencer on Instagram?

Starting your journey as a fashion influencer on Instagram requires a strategic approach and dedication. Here are some steps to help you get started:

1. Define your niche: Determine the specific area of fashion you want to focus on, whether it’s street style, luxury fashion, sustainable fashion, or any other subcategory that aligns with your personal style and interests.

2. Create a compelling Instagram profile: Optimize your profile by using a clear and high-quality profile picture, writing a catchy bio that reflects your fashion niche, and using relevant hashtags in your bio.

3. Curate high-quality content: Invest in creating visually appealing and engaging content that showcases your unique fashion sense. Use professional photography, experiment with different styles, and maintain a consistent aesthetic.

4. Engage with your audience: Interact with your followers by responding to comments, hosting Q&A sessions, and asking for their input on fashion trends or outfit choices. Building a genuine connection with your audience is key.

Question 2: How important is it to understand the Instagram 2019 algorithm as a fashion influencer?

Understanding the Instagram 2019 algorithm is crucial for fashion influencers who want to maximize their reach and engagement on the platform. Here’s why:

1. Algorithm-driven feed: The Instagram algorithm determines the order in which posts appear on users’ feeds. By understanding how the algorithm works, you can optimize your content to increase its visibility and reach a wider audience.

2. Engagement and visibility: The algorithm prioritizes content that receives high engagement, such as likes, comments, and shares. By creating content that resonates with your audience and encourages interaction, you can improve your visibility and attract more followers.

3. Consistency and timing: The algorithm also takes into account the consistency of your posting schedule and the timing of your posts. By consistently posting high-quality content at optimal times, you can increase your chances of appearing on users’ feeds.

Question 3: How can I use hashtags effectively as a fashion influencer on Instagram?

Using hashtags effectively can significantly boost your visibility as a fashion influencer on Instagram. Here are some tips:

1. Research relevant hashtags: Look for hashtags that are popular within your fashion niche and resonate with your target audience. Use tools like Instagram’s search function or third-party apps to find relevant and trending hashtags.

2. Optimal hashtag usage: Aim to use a mix of broad and specific hashtags. Broad hashtags may have a larger audience, but they can also be highly competitive. Specific hashtags, on the other hand, can help you target a more niche audience.

3. Create branded hashtags: Develop your own unique branded hashtags to encourage your followers to engage with your content and build a community around your brand.

4. Monitor hashtag performance: Keep track of the performance of the hashtags you use. Identify which ones generate the most engagement and adjust your hashtag strategy accordingly.

Question 4: How can collaborations and partnerships benefit me as a fashion influencer on Instagram?

Collaborations and partnerships can be highly beneficial for fashion influencers on Instagram. Here’s why:

1. Increased exposure: Collaborating with brands, other influencers, or photographers can expose your content to a wider audience and attract new followers who may be interested in your fashion content.

2. Credibility and trust: Partnering with reputable brands or influential individuals in the fashion industry can enhance your credibility as a fashion influencer and build trust with your audience.

3. Access to exclusive content and opportunities: Collaborations often provide access to exclusive products, events, or opportunities that can enhance your content and provide unique experiences for your followers.

4. Monetization opportunities: Successful collaborations can lead to monetization opportunities, such as sponsored posts, affiliate marketing, or brand partnerships, allowing you to turn your passion for fashion into a profitable venture.

Question 5: How important is it to stay up-to-date with the latest fashion trends as an Instagram fashion influencer?

Staying up-to-date with the latest fashion trends is essential for Instagram fashion influencers. Here’s why:

1. Relevance and relatability: By keeping up with current fashion trends, you can ensure that your content remains relevant and relatable to your audience. Fashion is constantly evolving, and staying informed allows you to provide valuable insights and inspiration.

2. Credibility and expertise: Demonstrating your knowledge of the latest fashion trends positions you as an authority in the industry. This builds trust with your audience and establishes you as a go-to source for fashion advice and inspiration.

3. Content creation opportunities: Staying updated on fashion trends opens up a wealth of content creation opportunities. You can create content around new trends, share styling tips, or showcase how to incorporate current fashion elements into everyday outfits.

4. Collaboration opportunities: Brands and fellow fashion influencers often seek collaborations with influencers who are knowledgeable about the latest trends. By staying informed, you increase your chances of securing valuable partnerships and collaborations.

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Final Thoughts

So there you have it, aspiring fashion influencers! We’ve covered the ins and outs of becoming a fashion influencer on Instagram in 2019, taking into account the ever-changing algorithm. It’s no secret that the fashion industry is highly competitive, but with the right strategies and a dash of creativity, you can carve out your own niche and make a name for yourself in the digital fashion world.

Remember, it’s not just about posting pretty pictures. Engage with your audience, tell your story, and showcase your unique style. Be consistent, authentic, and don’t be afraid to experiment with different content formats. Keep up with the latest trends and adapt your strategies accordingly. And most importantly, have fun with it! Building a successful fashion influencer career takes time and effort, but with perseverance and a genuine passion for fashion, you can make your mark.

In conclusion, becoming a fashion influencer on Instagram in 2019 requires a combination of creativity, authenticity, and strategic thinking. By following the tips and tricks we’ve discussed, you’ll be well on your way to growing your audience, collaborating with brands, and making a name for yourself in the fashion industry. So go ahead, put your best foot forward, and let your fashion journey begin!

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